Have you ever taken a stroll through the dazzling world of online dating advice? If you have, you’re probably familiar with the gut-wrenching frustration that comes with it. Navigating the absurdity of dating after 40 is not for wimps. The dating industry seems to have perfected the art of offering advice so painfully obvious that even a preschooler would roll their eyes. Let’s call it the “Thank you, Captain Obvious” syndrome, shall we?
- “Be confident.”
- “Have fun.”
- “Be yourself.”
Well no shit Sherlock, right? Oh, if only we’d known sooner! If it were that easy, we’d all be sipping cocktails on a beach in Bora Bora with our soulmates right now.
Now, let’s address the elephant in the room. It’s as if the dating industry has collectively decided to put on some incredibly thick rose-colored glasses and conveniently forget that there’s a whole demographic of powerful, professional women in their 40s, 50s, 60s, and on, out there looking for love. Yes, they exist, and no, they don’t need a Google search to tell them the obvious. Although unfortunately, I know I have turned to Google in a late-night wine blur. And I am sure I’m not the only one.
Beyond the laughably basic advice and the industry’s selective amnesia, let’s dive into some other reasons why the dating industry f*cking sucks when you’re looking for love at midlife and beyond:
1. Condescension:
Picture this: you’re an accomplished, self-assured woman, and the dating advice you find treats you like you’re still figuring out how to wear a training bra.
2. Patronization:
The industry loves to pat you on the head and reassure you with nonsensical advice like, “You’ll meet the one when you aren’t looking”.
3. Pretending You Don’t Exist:
It’s as if the industry has blinders on, pretending that women over 40 aren’t looking for love, even though they’re absolutely out there, thriving.
4. Promoting Scarcity and Fear:
Some dating “gurus” thrive on creating a sense of impending doom. They profit from making you believe that love opportunities are rarer than a unicorn sighting.
5. Gaslighting:
You’re made to feel like it’s your fault if you’re not finding love, but let’s be real, it’s the ageism and sexism lurking within the industry that are the real culprits.
Now, if you’ve ever wanted to hurl your laptop out the window in frustration while perusing dating advice, I’m here to tell you that you’re not alone. There is absolutely nothing wrong with you. The dating industry’s shadiness is the root of the problem.
It’s not easy navigating the absurdity of dating after 40 alone
I’ve made it my mission to flip the script on the dating industry’s narrative. I’m going to share some sharp insights, snarky tips, and biting strategies to help you conquer the dating world with flair, all while embracing your age and wisdom on my private Facebook Group, Empowered Dating for Women.
It’s time to take back your power, rewrite the rules, and show the world that love after 40 is not just possible—it’s damn well fantastic. So buckle up, my fabulous friends, because we’re about to embark on a journey that will have you saying, “Goodbye, Captain Obvious; hello, love life!”
Take my quiz to find out where you can meet your next exciting love interest!
Xo,
Martha
